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Lianfa Group: Gulangyu Art Academy's "Island Return Plan" Receives the 10th Xiamen Cultural Industry Annual Creative Brand Activity Award
2023/06/01
On May 31st, during the award ceremony of the 10th Xiamen Cultural Industry Annual Ranking, the "Island Return Plan" series of activities initiated by Lianfa Group's Gulangyu Art Academy was honored with the "Annual Creative Brand Activity" award.
In 2022, coinciding with the fifth anniversary of Gulangyu's successful application for World Heritage status, in order to contribute to the revitalization of Gulangyu's cultural business district, Gulangyu Art Academy, in its inaugural year of operation, adhering to the concept of "connecting the beautiful through art," collaborated with multiple organizations to launch the "Island Return Plan" series of activities. Through watercolor painting, installations, music, film, glass art, and other art forms, they showcased Gulangyu from different artistic perspectives. They also initiated an online interactive campaign called "Take Your Ticket, Return to Gulangyu," inviting Xiamen residents to revisit Gulangyu free of charge and experience the diverse and abundant art carnival on the island.